I have never been so pleased to formally announce anything in my business life as I am right now!
Please allow me to introduce PBPI Academy to all of you. Learning from experts has always been a really important part of my business growth. However, if I’m being honest with myself, I am not really an expert on anything. But there is one thing that I’m really good at and that is aligning myself with the best people in the business to learn from their triumphs and their mistakes. So, I did the thing that I do best and started working with industry experts to design a platform for education that is unrivaled in our industry. Enter Academy by Photo Booth Professionals International, January 22-25, 2017 in New Orleans, LA, USA.
So, what’s Academy all about? Taught by the most inspiring, the most creative and the most business savvy people in the industry, Academy is a one of a kind learning experience, offering hands-on photo booth education and skills training in a classroom setting. Yes, Academy is taught by real photo booth professionals who are working and thriving in this business. Academy is the only place to receive advanced software training taught directly by the software developers inside of a classroom. Academy is a shoulder to shoulder peer networking experience where students, instructors, industry pros and vendors come together and mingle side by side. Academy will teach you how to take your business to the next level without bombarding you with sales pitches and sponsored classes.
Our team poured over the most asked business questions presented in the Photo Booth Network Group on Facebook to determine what kind of help and training that the community needed the most. Then we developed a curriculum to provide an extremely well-rounded education covering topics that we ourselves are excited to learn more about, such as industry trends, technical camera & lighting skills, sales, marketing, contracts, proposals, presentation, share stations, software, corporate activations, staffing, financing growth and more. I’m so beside myself about this that I can’t wait to sit in class with my laptop, pencil and paper!
For me, the real highlight in the schedule line-up is the daily software training. On day one and two, all four of the major software developers will be instructing their own classes on how to use their software. That’s right folks, Chris Breeze is coming all the way from the UK to teach DSLR Remote Pro. Wally Carnes will be teaching Darkroom Booth. Photo Booth Upload‘s own rocket scientist David Miller will be there leading the PBU class. And, Michael Gartner will be there to give you all the ins and outs on Social Booth. Day three is all about sharing stations and software, and Seye Omisore will be joining the aforementioned instructors to teach PicPic Social, as the others lead the classes on Photo Party Upload, Breeze Kiosk, Photo Booth Connected and Darkroom’s sharing features.
Now let me tell you about the rest of our instructors because they are among the best in the business and masters in their fields of expertise.
Kim Gottschalk, co-founder of ShutterBooth, knows a little something about building your dream team – her company operates in 40+ cities nationwide. David Hobrath’s company has offices in 20+ markets and is planning to share insights on how & when to expand your business – including methods of finance.
Mike Fazio has recently begun turning heads with his advice on building a local network, forming vendor relationships and business partnerships. He’s going to teach of some of his go to methods for establishing connections that translate into money in the bank. Mike’s company averages $80,000 in income per booth per year! Chad Coe gives us a recap all of the latest industry trends provides a forecast of where things are headed in the future.
Techie Adam Gray is a tinkerer by nature and a true teacher at heart. If you are scared of the technical aspects of going social, he’s going to help take that fear away with his class on setting up and managing Internet Connections at Events.
Kelly Williams gets hired for her creative skills, but she kicks butt when it comes to social engagement for her clients. Come and take a page from Kelly’s playbook and up your game for your corporate clients. Elliott Gosling is also a technical mastermind who loves to dig into code and make things work. He’s going to teach us how we can use Microsites to share our brand message with event guests when they share their photos. Better yet, he’s going to show us how we can use to them to our advantage for a value added service or an upsell for corporate clients.
Creative geniuses in the house! Some have dubbed Conor Mongan as the King of Green Screen, and he’s going to show us how to achieve spectacular green screen lighting and make those super fun immersive GIFs that have everyone oohing and ahhing. Have you see any of Steve Bliesner’s promo videos? You wanna find out how to do stuff like that? Well then, you can’t miss Steve’s class where he shows us how to put our best foot forward. Bill Vahrenkamp is photography veteran with decades of experience in event photography and public speaking. He was recently recognized by PPA as a Craftsman of his trade. If you want to take better photos – he’s the guy to learn from!
Rob Schenk is a wedding industry attorney who has the skinny on contracts, trademarks and copyright law. Not sure if you can use that photo for marketing – Rob can clue you in! Frances Foreman, formerly the Vice President of Operations for CTM Interactive shares her insights on designing and systemizing a workflow to take you from the initial call to post event without skipping beat. Frances will also discuss CRM programs that are available and the pros and cons of the most common ones used in our community.
After a daily networking happy hour, we’ll all sit down for Fireside Chats. These panel discussions are sure to be a great way to wind down at the end of the day as a group of pros discuss a topic relevant to our industry. On day one, Aldo Valadez, Kelly Williams and Steve Bliesner will lead a Q&A discussion on the topic of “Closing the Deal; Sales Techniques that Work.”
Minh Nguyen and Zach Schiffman make their public speaking debuts as they share the stage with Will and Becky White to discuss “Moving Up the Food Chain; Practical Suggestions for Entering the Corporate Photo Marketing World.”
If you’re worried about the expense of attending, PBPI is now offering Interest Free Monthly Payment Plans to help you stay on budget. Sign up and use the code PBPIA-PBT to enjoy an additional $75 off the regular ticket price. Discount also applies to payment plans.
Oh, and one more thing: Breakfast, Lunch and Networking Happy Hour Drinks are included in the ticket price. Let us take care of feeding you, so the only thing you need to hunger for is education!
If you haven’t already purchased your ticket for PBPI Academy, don’t wait. Tickets are selling fast, and space is limited to 200 seats.
Can’t wait to see you in NOLA!